ZOI BRAND IDENTITY

ZAIN x OMANTEL INTERNATIONAL

Zain x Omantel approached us to create a brand identity for their new wholesale joint venture, ZOI, providing a new level of international wholesale telecom services.

The name ZOI, meaning “life” in Ancient Greek, symbolizes both the ocean that powers our global network and the growth that will shape our business. Our logo, colors, and shapes draw inspiration from these very elements, fluid, dynamic, and full of life.

Our logo brings to life the power of our subsea network through the blending of two design elements: the wave and the cable.

Our primary and secondary color palettes are inspired by elements of the ocean and elements of nature.

We classify our illustrations based on the below elements: Human centric, Tech centri and Hero Scenes

This work belongs to Momentum Worldwide